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How Apple Saved Facebook

In 2021, Facebook announced that it was pivoting to the metaverse. This move was met with skepticism by many, who questioned whether Facebook could successfully make the transition. However, Facebook has since invested more than $232 billion in the metaverse, and it is now clear that Apple is helping to validate this investment.

In January 2023, Apple introduced Apple Vision Pro, a new augmented reality (AR) platform that will allow developers to create more realistic and immersive AR experiences. Apple Vision Pro is based on the same technology that powers Apple’s popular ARKit platform, but it offers a number of new features that make it better suited for creating metaverse experiences. These features include:

  • High-quality 3D models: Apple Vision Pro can generate high-quality 3D models of real-world objects, which can be used to create more realistic and immersive AR experiences.
  • Real-time object tracking: Apple Vision Pro can track the movement of real-world objects in real time, which can be used to create more interactive and engaging AR experiences.
  • Natural language processing:¬†Apple Vision Pro can understand natural language commands, which can be used to control AR experiences without the need for buttons or menus.
Apple Saved Facebook Metaverse

Apple Vision Pro is a major step forward for the metaverse, and it is a clear sign that Apple is committed to this emerging technology. Facebook has been a major investor in the metaverse, and Apple’s commitment to this technology is a major boost for Facebook’s efforts.

In addition to Apple Vision Pro, Apple is also investing in other metaverse technologies, such as its AR glasses project. These investments are a sign that Apple believes the metaverse is the future of computing, and they are a major vote of confidence for Facebook’s metaverse strategy.

With Apple’s help, Facebook is well-positioned to succeed in the metaverse. Facebook has the resources, the expertise, and the partnerships to make the metaverse a reality, and Apple’s commitment to this technology is a major boost.

What does this mean for the future of Facebook?

The metaverse is still in its early stages, but it has the potential to be a major disruption to the technology industry. Facebook is one of the few companies that is well-positioned to succeed in the metaverse, and Apple’s commitment to this technology is a major boost for Facebook.

With Apple’s help, Facebook could become the dominant player in the metaverse. This would be a major win for Facebook, as it would give the company a new growth engine and a way to escape the current regulatory scrutiny that it is facing.

It is still too early to say for sure what the future holds for Facebook, but the metaverse is a major opportunity for the company. With Apple’s help, Facebook could become the dominant player in this emerging market.

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